The Goddard School
Olin Business School
Mardi Gras
SIU Edwardsville
Teach for America
Trizetto Provider Solutions

Stakeholder Insights is a marketing research firm that works with you to uncover new and actionable insights about your organization, customers, employees and communities.

Market Research

Real Impact

We help you see your customers’ world through their eyes and their experiences. Stakeholder research makes clear what you could do differently to:

Meet more of your customers’ needs and identify future needs as well

More effectively differentiate your brand from those of competitors through brand messaging and new offerings

Gain bigger market share and continue to stay relevant and important in your industry

Research Consultants

Our research consultants deliver more than data; our work informs your strategy and helps you achieve your goals. We bring significant experience across industries: healthcare, higher education, manufacturing, technology, financial services, life sciences.

We begin by asking you questions to understand the competitive value you provide to your customers. We use the answers to define your research objectives—goals that determine what questions to address to each stakeholder audience.


We report conclusions, insights and “back up data” to help you drive organizational decision-making that optimizes your resources:

  • A 2-3 page Executive Summary of key findings that addresses each stakeholder research objective
  • 1-2 pages of “Action Implications”—recommendations based on research findings
  • Detailed Findings–summary statements, question wording, verbatim quotes; bar, line, pie graphs; tables or other visuals–all  to convey rich, “thick” detail.

We are storytellers as well as statisticians: left-brain analysts with right-brain creativity to find the story in the numbers and write you a to-do list of recommendations to consider based on stakeholder research findings.