Category: Article

On April 27, 2016

Making It Real

Virtual reality (VR) has been with us as a technology for decades now. And it’s gotten better and better at simulating aspects of the real world. A recent story in the WSJ (“Where Virtual Reality is Heading,” 2/10/2016) takes a look at some possibilities for VR in future – especially its ability to provoke (and
On August 20, 2015

Putting Yourself in Another’s Shoes — and Finding They Don’t Fit

How well do we really know our customers?  In a recent Op Ed piece in the New York Times titled “Imagining the Lives of Others” (6/7/15), psychologist Paul Bloom cautions us not to rely too heavily on our ability to sense how other people think.  Bloom argues, in fact, that “People are often highly confident
On June 17, 2015

A Transparent Workplace; the Right Balance

We appreciate Ethan Bernstein’s report in the Wall Street Journal, 2/23/15, regarding unintended consequences of too much workplace transparency in open offices, monitored with sensing technology and tracked through digital activity. The goal behind this current way of working is to increase accountability, collaboration, knowledge sharing and innovation. But Bernstein says leaders need to adopt