Archive for November 2017

On November 7, 2017

Reality research: meeting consumers in their real shopping world

We are looking for a marketing problem in need of a virtual reality insights-gathering solution. Our prospective research partner— (VCN)—has created applications for a wide range of virtual tools to gather insights to develop your strategy and your brand based on the right side (emotional, visceral, intuitive) as well as the left side (rational) of
On November 7, 2017

St. Louis CMO Opinion Leader Interviews: Research for Action

Stakeholder Insights marketing research firm interviewed 15 St. Louis area senior marketing professionals (CMOs) to map their lifelong customer journey with the American Marketing Association. What is their awareness of AMA? What professional marketing organizations do they and their staff belong to? What professional development activities do their companies sponsor to help marketers keep up